insurance – Page 3 – Dino's Storage

Canadian Anti-Spam Law Takes Effect July 1

Making sure the people who get your marketing emails have explicitly asked to receive them is best practice anyway. But the Canadian Anti-Spam Law going into effect in Canada on July 1 makes it even more of a necessity. And, yes, it could impact small businesses in the U.S. too — if you email regularly to customers in Canada.

The new legislation is technically designed to protect Canadian citizens against particularly nasty spam messages used for phishing, identity theft and spyware.

Unless you use the proper precautions, your business could be found in violation. And you could be open to penalties of up to $10 million (in Canadian Dollar rates) and even private civil suits. The law applies even if you are located outside of Canada, but send to recipients who access the messages from within Canada.

The law applies to all commercial electronic messages including email, text messages, social media, IM and voice messages. The law is much broader than its U.S counterpart, the CAN-SPAM Act, which has been in effect for a number of years.

The chart at left highlights the differences in the U.S. and Canadian anti-spam laws.

In an email interview with Small Business Trends, Connie Sung Moyle, manager of public relations and digital strategy at San Francisco-based email marketing company VerticalResponse, explained:

“Our customer support team has fielded a few inquiries from customers, and we’re telling them to consult with a legal advisor to make sure they’re fully cooperating with the new law.”

The new regulation gives a three-year grace period for email marketers to obtain permission from recipients they already email inside Canada. After that time the Canadian government will be able to file suit for up to $10 million against violators. Even Canadian citizens will be empowered to bring suit against you and your business for a violation, warns Chandler, Ariz.-based email and sales software services provider Infusionsoft.

In a recent post on the official Infusionsoft blog, product marketing specialist Justin Topliff wrote: “Because it may be difficult to determine which contacts in your database are located in Canada, Infusionsoft encourages you to obtain a double opt-in from your entire database. This is a best practice for email marketing and will ensure you are in total compliance with all Canadian and U.S. spam laws on this issue.”

Meanwhile Constant Contact, the Waltham, Mass.-based company whose online marketing toolkit includes email and other services, says it is focusing on educating customers about the law. Lisa Kember, the company’s Regional Director for Eastern Canada explains: “We are proactively reaching out to our customers-both those in Canada and those that market to Canada-to help guide them through the process of being CASL compliant.”

At Dino’s your security is of utmost importance to us – whether it be your goods in storage or your personal information. We never sell our email lists to anyone else and always treat our customer information with appropriate respect.

What Is Self Storage and Who Uses It?

Self storage offers people a secure place to store possessions they don’t have room for where they live or work, or that they don’t need on a daily basis. At Dino’s Storage we offer storage units ranging room 25 to 300 square feet. Dino’s specializes in providing modern self-storage facilities to customers in our service areas. Our various locations provide a variety of storage opportunities, from outdoor storage for boats and automobiles, to indoor storage for general items, to climate controlled storage for your special keepsakes.

While there have always been people or businesses willing to rent space to others for temporary storage, America’s first commercially viable storage operation wasn’t founded until the early 1900s, by Martin Bekins. His company, founded in Sioux City, Iowa, in 1891, served the storage needs of families who were moving west and eventually became the well-known Bekins Moving & Storage Company.

It wasn’t until the 1960s that the modern self storage industry as we know it today came into being, according to a New York Times article by Jon Mooallem. For the two decades that followed, Mooallem writes, “storage remained a low-profile industry. For the most part, storage units were meant to temporarily absorb the possessions of those in transition: moving, marrying or divorcing or dealing with a death in the family.”

Not much has changed since then, except we tend to do more moving, marrying, divorcing and dealing inherited stuff than ever before. Consequently, the self storage industry has grown to meet the demand.

So who uses these self storage units? A great many of them are rented by individuals. According to the Self Storage Association, one out of every 10 households in the country rents a self storage unit, while businesses account for 30 percent of self storage customers.

Individuals put everything in self storage from holiday decorations to seasonal clothing, sporting equipment, furniture and vehicles. Businesses use self storage for documents, excess office equipment and furniture, tools, inventory and supplies. Unless it violates the terms of the facility (ammunition, perishable items and live animals are a few of the commonly restricted items), it can and is being stored.

When you rent self storage space, there’s a contract involved, written by lawyers. The SSA defines self-storage as “the term applied to facilities offering rental on a month-to-month basis where the tenant applies his lock and has sole access to his unit.” That protects the self storage facility from creating a condition called bailment, whereby it would assume responsibility for the care, custody or control of a customer’s goods. Unlike a dry cleaner, for instance, who might be liable for burning a hole in that cashmere sweater you dropped off, the self storage facility has no responsibility for the care of your stuff, other than what’s stipulated in the rental contract.

You are responsible for the insurance on and the care of your own stuff. And once you’ve signed the contract, the storage facility owners won’t enter your unit unless they have really good, legally defensible, reason to think you’re violating the terms, which will stipulate materials you can’t store and activities you can’t conduct from the rental unit.

Dino’s Storage is a Worthwhile Employer

I would like to take the time to write about something to plug the ownership of Dino’s Storage this month as opposed to trying to tell you why you should send all of your storage business my way! Yahoo or Google does not take the time to write articles about every admirable thing that every small business does, so I am going to tell you about the great things that Dino’s Storage ownership did this year for its employees. In a year when half of the nation is complaining about the Affordable Care Act, and how it will jeopardize their profits (and should even be appealed), and big companies saying they will no longer cover spouses as part of their benefit package the owner of Dino’s Storage, last year had an open enrollment, for ALL of it’s full time employees (over a year before it would have been required). They offered the employees 2 different plans, because all people have different needs, but both were top of the line coverage. As things ended up working out, the company could have waited another year before even making this option available, as small businesses received a year extension from their requirement! Instead, Dino’s Storage did a very noble thing…….they moved forward, as any leader would do……….made these benefits available, and now have a very grateful workforce. Every employee can do more positive work when he has fewer things to worry about outside of the workplace. So much for plugging Dino’s ownership………but if I was looking for a service (of any kind) it always helps me to make a business decision if I know the integrity of the people I am doing my business with. Good job Dino’s!!!!